Saturday, February 19, 2011

Rihanna – A Trend Setter or Just Another Copycat?: Famed Photographer Sues the Pop Sensation for Copyright Infringement Over Risqué New Video

It’s no secret. Copyright holders are seeking more legal protection over their works. But are copyright holders taking it a little too far all in the name of protecting their rights?  With the total amount of mass copyright lawsuits against file sharers nearing almost 100,000, the answer to this question is probably a resounding – yes!  Perhaps, copyright holders are losing sight of the essence of the Copyright Clause – the promotion of creativity?[i]

Intellectual property experts Kal Raustiala and Chris Sprigman point out that there is a burgeoning problem with copyright law. In the technical, legal arena, artists have a right to engage in the creation of new works and reap the benefits of their work. However, this is a limited right as copyright doesn’t protect ideas.  Copyrights only protect an expression of an idea in a work and even then, certain uses of copyrighted works by others will qualify as fair use.  Raustiala and Sprigman use the recent Jeff Koons case to argue that, in reality, copyright owners are using the sometimes absurdly large amount of damages that they may potentially recover as leverage to prevent others from engaging in a perfectly legal use of their works. Ultimately, this legal “bullying” may result in the stifling of creativity and may offend the general idea behind copyright law.

In addition to the Jeff Koons example, we can add another to the list.  Recently, famed photographer David LaChappelle filed a copyright infringement suit against pop sensation, Rihanna for her risqué, new video. Though I haven’t been able to track down the actual complaint, Reuters summarizes the claim as follows:
In the suit, LaChapelle said Rihanna had appropriated eight of his images into the video, such as a shot where she is shown in profile against a blue background with a piece of candy on her tongue… LaChapelle said Rihanna’s video copied the “composition, total concept, feel, tone, mood, theme, colors, props, settings, decors, wardrobe and lighting” of his work.

After the Burrow-Giles Lithographic Co. v. Sarony, 111 U.S. 53 (1884), it is clear that photographs are subject to copyright law.  LaChapelle’s claim is reminiscent of Mannion v. Coors Brewing Company, where a photographer sued Coors for copying a photograph of all-star basketball player Kevin Garnett for a billboard advertisement.  The original image depicted Garnett in a certain pose “wear[ing] a white T-shirt, white athletic pants, a black close-fitting cap, and a large amount of platinum, gold, and diamond jewelry (“bling bling” in the vernacular).” While the actual copying of the image wasn’t a point of contention, the case focused on a more specific issue, whether the images were substantially similar.  Ultimately, the court granted the defendant’s motion to dismiss by focusing on the nature of changes in each image.

Based on a side-by-side view of the images from Rihanna’s video and LaChapelle’s photographs, it is clear that there are some similarities.  However, a court will probably focus more on the stark differences between the works. For example, they should take note of the differing color schemes, the different clothing donned by the subjects, and perhaps the biggest difference – LaChapelle’s product is a still photograph while Rihanna and her team created a bold, music video.  Even if LaChapelle argues that the video is a derivative work of his images and therefore copyright infringement, perhaps Rihanna could combat this potential allegation with a fair use defense. Hopefully, there will be more on this once the actual complaint surfaces.

[i] The U.S. copyright law, which lives in Article I, Section 8, Clause 8 of the Constitution (also known as the “Copyright Clause”), grants Congress the power “to promote the Progress of Science and useful Arts, by securing for limited Times to Authors and Inventors the exclusive Right to their respective Writings and Discoveries.”

Please note: In addition to All Things IP, Telecomm, & Tech Law Blog, I am also a senior blogger for the American University Intellectual Property Brief ("IP Brief").  This blog post was first published on the IP Brief website.

Sunday, February 13, 2011

Fight Against Piracy Continues – Next on the List … Digital Storage Sites

The Obama Administration is supporting its strong stance against copyright infringement.  Almost a year ago, Victoria Espinel, the Intellectual Property Enforcement Coordinator, released the Administration’s first Joint Strategic Plan to combat “intellectual property theft.”  Then, just a few days ago, the Administration released yet another report addressing digital copyright.  In this report, the Administration lays out a proposal for new digital copyright laws, which it plans to introduce to Congress “in the very near future.”   With mention of the controversial Anti-Counterfeiting Trade Agreement, it is very clear that the Administration is focused on strengthening intellectual property protection, particularly online.

As the Administration does its part to ramp up more protection for IP rights, the MPAA is also following suit … literally. On Tuesday, February 8th, the MPAA filed suit against Hotfile, a file-hosting service, operated by Anton Titov, whose business model is allegedly based on the storage of pirated movies. Because cyber-storage sites, such as Hotfile, are serving as alternatives to Bit Torrent file sharing, they are gaining increased popularity.  Under the Digital Millennium Copyright Act (DMCA), some cyber-storage sites may be lawful as long as they obey certain rules.  A quick look at Hotfile’s Intellectual Property Policy gives the appearance that the company is doing just that:

HotFile is a service provider under the Digital Millennium Copyright Act, 17 U.S.C. section 512 (“DMCA”). HotFile has adopted the following policy concerning copyright infringement in accordance with the DMCA and copyright law. Hotfile will respond promptly to claims of copyright infringement reported to its designated copyright agent. It is Hotfile’s policy to: (1) accommodate and not interfere with standard technical measures (as defined by the DMCA) used to identify and protect copyrighted works; (2) disable access to or remove content that it believes in good faith may infringe the copyrights of third parties; and (3) discontinue service to users who repeatedly make such content available or otherwise violate HotFile’s Terms of Service. Please do not abuse the HotFile service by using it to distribute materials to which you do not have the rights.”

While the MPAA recognizes that not all cyber-storage sites are illegal, the association is specifically targeting Hotfile because it alleges that the site “encourages…users to upload files containing illegal copies of motion pictures and TV shows to its servers and to third-party sites.”  Given that Hotfile makes profits by charging a monthly fee and has become a heavily trafficked site in less than two years, will the MPAA may prevail in receiving damages and the injunctive relief it seeks? Perhaps, this may be the start of a slew of lawsuits the MPAA may file against similar sites like RapidShare, MegaUpload, or Dropbox?

Please note: In addition to All Things IP, Telecomm, & Tech Law Blog, I am also a senior blogger for the American University Intellectual Property Brief ("IP Brief").  This blog post was first published on the IP Brief website.

Those Are My ‘Balloon Dogs’!

Known for his unique style of appropriating popular-culture imagery and mass-produced objects to create his own artwork, Jeff Koons made headlines a few years ago in Blanch v. Koons, as the defendant in a copyright violation suit.  In that suit, Andrea Blanch, a professional fashion and portrait photographer, accused Koons of using her image entitled “Silk Sandals by Gucci” to create his own image, which he called “Niagara.”  Despite the Blanch’s accusations though, the Second Circuit found that Koons had sufficiently transformed Blanch’s original image, qualifying his version as a fair use.

But that was then.  Now, Koons is reversing roles.  Koons recently filed a lawsuit against two businesses, Park Life and Imm-Living.  The suit claims that the companies’ production and sale of bookends that resemble his well-known “Balloon Dog” sculptures are violating his intellectual property rights.  Koons moved forward with this suit after his lawyer sent both companies cease and desist letters to no avail.  Although Koons maintains that his copyrights in these sculptures have been violated, experts believe that Koons’s sculptures were based on an object in the public domain.  Therefore, Koons’s case may be more successful as a trademark issue.

Koons is no stranger to the legal system and art infringement claims, having previously been involved in a similar lawsuit that came about from the “Banality” art show, which settled for an undisclosed amount.  Art appropriation is not a new concept though. For example, Andy Warhol relied on other people’s images to create his now infamous artwork.  However, as merchandising has become a profitable source of revenue, intellectual property protection has increased.  Perhaps this increase in IP protection is leading to frivolous lawsuits, which Koons’s latest case may very well turn out to be.

Please note: In addition to All Things IP, Telecomm, & Tech Law Blog, I am also a senior blogger for the American University Intellectual Property Brief ("IP Brief").  This blog post was first published on the IP Brief website.

President Obama Establishes Intellectual Property Enforcement Advisory Committees, Judiciary Hearing on Websites Stealing American IP This Wednesday

Intellectual Property enforcement is a serious issue for the Obama Administration.  Just months after Victoria Espinel, the U.S. Intellectual Property Enforcement Coordinator, released the Joint Strategic Plan on IP Enforcement, President Obama has established two intellectual property advisory committees.  The purpose of these committees is to " to improve the Federal Government’s intellectual property enforcement efforts." This Executive Order establishing these committees comes weeks after Obama's State of the Union address where he stressed the importance of the U.S. remaining competitive in the world economy by promoting innovation and creating new jobs and business opportunities.


Also, the Senate Committee will hold a hearing entitled "Targeting Websites Dedicated to Stealing American Intellectual Property" this Wednesday, February 16, 2011.